Social Media Campaign
Client: JBL
FIRST DOESN'T FOLLOW: TOUR ONE M3 PRODUCT LAUNCH
JBL came to us with a big one: launching the first-ever smart headphones on the market.
With a concept built around travel, we locked in everything from in-flight scenes to a ton of lifestyle settings, all to make the product look exactly how it should: premium, sleek, and smart. We created fast and engaging visuals that were not only high-energy but also educational, which was key for introducing a first-of-its-kind product.
Role:
Art Direction, Ideation, Concept Development
Agency:
The Social Arm
Copyright © Shikin Idris. All rights reserved.